On January 13, 2025, at the beginning of the New Year, the first event for Powertrack domestic distributors and agents was successfully held in Changzhou factory. Leaders from Metso Group and SRheavy and Powertrack team shared the corporate culture value, brand strategy, company introduction, product development plan, service solutions, distributor cooperation framework, etc., which deepened the understanding of Powertrack and explored how to promote the sustained development of the business of both sides in the current market environment.
First of all, Ms. Wu Liyuan, Vice President of Human Resources of Metso Greater China, shared the corporate culture of Metso Group and the development vision of Powertrack. Metso Group and Powertrack's pursuit of product quality, customer service and social responsibility is the value foundation for long-term cooperation with all partners. Mr. Federico, Vice President of Mid-market of Aggregate Business of Metso Group, introduced Metso's global multi-brand strategy and Baochuang's marketing guideline when facing the market as an independent sub-brand.
In the face of fierce market competition, diverse localization needs and changing policy environment, Metso Group has been increasing its strategic investment in China, striving to achieve a leading position in this key market, and therefore invested and established Powertrack, a wholly-owned subsidiary, in Changzhou City, Jiangsu Province, at the end of 2023. Mr. Wei Jing, General Manager of Powertrack, introduced the background of Powertrack, its organizational structure and development plan.
The market is not a straight path. Facing the relatively weak market demand and fierce competition, it is necessary for Powertrack to share resources with distributors and agents, complement each other's advantages, and make progress hand in hand. Mr. Li Ziqiang, Vice President of Aggregate Sales of Metso Greater China, shared his deep insight into the market situation and industry development trend, and Mr. Deng Jing, Head of Sales of Powertrack, introduced the overall cooperation idea between Powertrack and distributors. In order to help distributors to fully and thoroughly grasp the advantages of Powertrack solutions and products, and accurately grasp the target market and potential customers, Mr. Chen Canfeng, Technical Support Manager of Powertrack, will provide dealers and agents with full training support in an all-rounded and multi-level manner.
Strategic Partners
